News & Entertainment Interviews

News Interview – Frost Over the World – Julian Assange

http://www.youtube.com/watch?v=U6mcSXge4Qo

How was the interviewee introduced?  Frost introduced Julian formally.  He was introduced briefly as the most talked about man in the world at the moment.  He is the founder of the Wikileaks website which is currently releasing over a quarter of a million confidential information and not necessarily top secret American diplomatic cables.  He is currently in the UK fighting extradition to Sweden on charges of sexual behaviour.

The most important facts were introduced first and then the interview began immediately.

2.    What types of questions were asked?  Frost asked the Why, Who, When, Where, What and How questions.  When Julian started to ramble off, he was steered back to the subject, so as not to waste any time.  The questions were frank and not flowery.

3.    How was the potential for conflict managed?  There was no conflict – it was an objective, logical, intelligent and calm interview.

4.    Was humour evident and how?  Due to the seriousness of the topic, no humour was used.  Frost’s most important job was to keep constituency.  His strategy was to inform the audience with balance, impartial, objective and accurate information.

5.    How did the interview conclude?  The interview ended abruptly.  Frost told Julian that they look forward to talking to him again and thanked him for his time.

Entertainment Interview – BBC:  Parkinson and Ewan McGregor

1.    How was the interviewee introduced?  Parkinson introduced Ewan McGregor as a great celebrity and enlightened the audience of the enormous roles he has played in movies.

2.    What types of questions were asked?  The most relevant questions were asked:

  • Why did he do some of the movies?
  • Parkinson allowed Ewan to open up through humour and entertainment
  • According to Barbara Walters, small talk is a smooth ice breaker
  • Parkinson created an atmosphere – better than frankness.
  • Questions were asked from his role played in Star Wars to his Polar bear adventure, maintaining an easy flow of conversation.
  • Parkinson discussed Ewan’s agenda, success and childhood adventures
  • Asked about Ewan’s “moments” in his adventures
  • Parkinson reinforced the angle of the interview.

3.    How was the potential for conflict managed?  There was no conflict.

4.    Was humour evident and how?  Yes, it was very entertaining and humorous.

5.    How did the interview conclude?  Light hearted with a joke and Ewan was thanked for coming onto the show.

6.    What were the differences, if any between the types of interviews?  The main differences between the two interviews was the atmosphere.  The news interview seemed hostile and formal, while the entertainment interview was light hearted and had “feel good” moments.  The news interview started and concluded immediately.  It was serious with no story telling.  The entertainment interview had a story within a story and inspiring.

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